Wednesday, September 21, 2011

More Deception – Aspartame Has A New Name

More Deception – Aspartame Has A New Name

The Coaching Pair“In response to growing awareness about the dangers of artificial sweeteners, what does the manufacturer of one of the world’s most notable artificial sweeteners do? Why, rename it and begin marketing it as natural, of course.”  Ethan Huff
How aware are you of the aspartame in the food you’re eating?
But the result is as bitter as poison, sharp as a double-edged sword.  (Prov. 5:4; NLT)
If you’ve followed any of what I’ve written over the past few years, you know that one of my main “soapbox” arguments revolves around the dangers of aspartame. I will tell all who will listen (and even those who won’t) about this evil, artificial poison. It is now found in nearly 6,000 consumer foods and beverages, including (but not limited to) diet sodas and other soft drinks, instant breakfasts, cereals, chewing gum, cocoa mixes, frozen desserts, gelatin desserts, laxatives, pharmaceutical drugs and supplements, shake mixes, and yogurt.
There is insurmountable research and proof that aspartame is a neurotoxin and is poisonous to the body. So, as the author of today’s quote says, “What does the manufacturer of one of the worlds’ most notable artificial sweeteners do? Why, rename it and begin marketing it as natural, of course.”
Aspartame is now called Amino Sweet. There — now doesn’t that sound natural and nice? It is common knowledge that aspartame was developed by an accidental discovery from a chemist who was attempting to produce an anti-ulcer pharmaceutical drug. Upon combining two amino acids, aspartic acid and phenylalanine (which are never combined in nature), he discovered a compound that tasted sweet.
Ethan Huff, a citizen journalist recently published an article revealing this name change. Rather than post the entire lengthy article, I’ll quote some of the most relevant information Huff has to say.
“The tides have been turning as the general public is waking up to the truth about artificial sweeteners like aspartame and the harm they cause to health. The latest aspartame marketing scheme is a desperate effort to indoctrinate the public into accepting the chemical sweetener as natural and safe, despite evidence to the contrary.
“Despite the myriad of evidence gained over the years showing that aspartame is a dangerous toxin, it has remained on the global market with the exception of a few countries that have banned it. In fact, it continued to gain approval for use in new types of food despite evidence showing that it causes neurological brain damage, cancerous tumors, and endocrine disruption, among other things.
“The details of aspartame’s history are lengthy, but the point remains that the carcinogen was illegitimately approved as a food additive through heavy-handed prodding by a powerful corporation with its own interests in mind.
“Changing aspartame’s name to something that is “appealing and memorable,” in Ajinomoto’s [manufacturer of aspartame] own words, may hoodwink some but hopefully most will reject this clever marketing tactic as nothing more than a desperate attempt to preserve the company’s multi-billion dollar cash cow. Do not be deceived.”

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